Reviewed · SEOUL TOURS
Seoul: Personalized Korean-style Makeup Experience
The clever part of this session is the face analysis. Riha Kim looks at your face shape and the balance of its upper, middle, and lower sections before choosing a Korean makeup style for you. That makes this more useful than copying a trend that may not suit your eyes, skin, or proportions.
I like the practical product list and the focus on everyday makeup. You also get clear help with foundation color, eyeliner, brushes, and Korean cosmetics. The main limitation is that this is not party makeup, Western-style makeup, or a false-eyelash service. If you already apply makeup with confidence, the beginner-focused lesson may feel too basic.
Key Points
- Face-specific design: Your makeup plan is based on face shape, facial balance, and individual features.
- Private instruction: You work with Riha Kim in a private group setting, with English and Korean available.
- Useful Korean shopping help: You receive product and tool information by PDF or email after the session.
- Two ways to learn: Choose between having a full look created or learning to apply your own makeup.
- Short, focused appointment: Allow 40 minutes to one hour, and arrive with only basic skincare completed.
- Strict timing: The studio cannot continue the session if you arrive after the scheduled start time.
What Riha Kim Actually Personalizes

Korean makeup is often associated with soft skin, gentle color, neat eyeliner, and a polished but natural finish. The point here is not to place the same look on every face. Riha Kim first studies your proportions and features, then adjusts the design to suit you.
That means the session can address practical questions you may have carried from home. Which foundation shade fits your skin? Should your eyeliner be longer, shorter, thicker, or softer? Where should you add emphasis around the eyes? Which Korean products are worth buying, and which ones are unlikely to help?
I especially like that the advice is tied to your face rather than to a general beauty rule. One person may need help with eyeliner for a particular eye shape. Another may need a better foundation match or a simpler daily routine. The appointment is meant to sort out those details in person.
The analysis considers the upper, middle, and lower sections of your face as well as its overall shape. You do not need to know the technical terms. You simply need to be ready to discuss what you want your makeup to do and where your current routine gives you trouble.
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Your 40-Minute to One-Hour Appointment

This is a compact session, not an all-day beauty workshop. Depending on the service you book, you will either receive a full Korean makeup application with product advice or take part in a one-to-one lesson where you do much of the application yourself under Riha’s direction.
For a full makeup session, arrive with basic skincare completed and little or no makeup. Starting with a clean face gives Riha more room to assess your skin and apply the look properly. If you arrive wearing a full face, some of the available service may be limited.
The finished style is intended for daily wear. You should not expect heavy stage makeup, dramatic party makeup, Western-style contouring, or false eyelashes. That restriction is worth noting before you book, though it is also what makes the session useful for someone who wants a look to repeat at home.
The lesson option is aimed at beginners and people who struggle with makeup application. Riha helps you select suitable cosmetics and brushes, explains how to use them, and guides you through the steps. The goal is not simply to look polished for one afternoon. It is to leave with a routine you can try again.
Because the appointment is short, it helps to arrive with a clear priority. If eyeliner is your biggest problem, say so. If foundation shades never look right, mention that early. You will get more from the session if you focus on the parts of your routine that cause real trouble.
Learning Eyeliner for Your Own Eye Shape

Eye makeup is one of the most useful reasons to choose this session. A standard eyeliner tutorial can be frustrating because techniques that work on one eye shape may not work on another. Riha adjusts the design to your features and shows you how to place the line more effectively.
This can include changes to the shape, direction, or weight of the eyeliner. The supplied information does not promise one fixed eyeliner style, so the exact result depends on your face and the daily look being created for you.
The lesson format is especially helpful here. You are not only watching someone else apply the product. You are guided through your own application, which gives you a chance to see where your hand position, brush choice, or line placement needs to change.
If you have little makeup experience, do not worry about keeping up with a professional artist. This service is built for beginners. If you already have a firm routine and want advanced artistry or a dramatic editorial look, this may not be the best match.
Korean Cosmetics You Can Find Again

A good beauty appointment should not leave you wondering what happened once you walk out the door. This one includes follow-up information about the cosmetics and tools used during the session.
Afterward, you receive a PDF file with product information. Depending on the service, the information may also be sent by email. The guide can include the makeup items, brushes, and other products connected with your personalized routine.
That detail gives the session value beyond the appointment itself. Korean beauty shops can carry a wide range of cushions, foundations, lip colors, eye products, brushes, and skincare items. Without a clear product name or shade recommendation, shopping can quickly become guesswork.
The product guide is also handy if you want to buy something later rather than carry everything immediately. One person used the recommendation to find an eyeshadow palette at Olive Young, a familiar Korean cosmetics retailer. The useful point is not the store itself, but the confidence of knowing what to look for after the lesson.
Still, treat the list as a guide, not a requirement to buy every item. Your needs, budget, and current products may differ. Ask which products are essential to reproduce the look and which are optional if time allows.
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Full Makeup or A Guided Lesson?

The main choice is between having Riha do your makeup and learning how to do it yourself.
Full Makeup and Cosmetic Recommendations
This option suits you if you want to be made up during your visit, perhaps before a photoshoot or another special part of your trip. Riha creates a daily Korean-style look and explains the products and tools involved. You receive the product information afterward.
The advantage is a polished result without requiring you to master every step during the appointment. It is also a good way to see how Korean makeup looks when matched to your own face rather than to a model in a video.
The limitation is that watching an artist work is not the same as practicing the technique yourself. If your main aim is to fix your routine, ask about the lesson format before booking.
Personalized One-to-One Lesson
The lesson is better if you want repeatable skills. Riha helps you choose cosmetics and brushes, then guides you through applying the makeup yourself. By the end, you have a complete look and written information to use later.
This format is designed for beginners and for people who feel uncertain about makeup. It is not intended for someone already skilled at application. That distinction matters. You are paying for patient, practical guidance, not an advanced masterclass.
For many people, the lesson should offer better long-term value than a single application. You can take the steps home, practice them, and use the PDF when shopping or rebuilding your routine.
Finding Riha Kim’s Studio
The meeting point is RihaKim makeup on the first floor of the Ssangyong Namsan Platinum Building in Gyeonggi Province.
Look for the entrance beside the CU convenience store inside Ssangyong Namsan Platinum. An elevator is available there. Take it to the first floor, then walk to the end of the hallway. Riha’s studio is the last office.
This is one of those arrival instructions you should read twice. The session is short, and the studio has a strict late-arrival rule. If you arrive after your scheduled start time, the appointment cannot proceed and ends immediately.
The activity finishes back at the studio. There is no separate end point to find, and the supplied details do not include transport between the studio and another attraction.
What the Price Means at $86

At $86 per person, this is not a bargain-bin makeup application. The price makes more sense if you value personal instruction, face-specific advice, and product information you can use after leaving Korea.
You are paying for a private appointment rather than a large group demonstration. The session also combines several services that are often separate: face analysis, makeup design, application or instruction, and Korean cosmetic recommendations.
The value is strongest for a beginner who expects to shop for Korean products afterward. A good foundation match, a workable eyeliner method, and a clear shopping list can prevent wasted purchases. The PDF also gives you a record of the session once the details have faded.
The price is harder to justify if you only want a quick makeover for a photograph or evening event. This is daily styled Korean makeup, not a high-glamour service. It also excludes false eyelashes and Western-style makeup, so compare the offering with your actual goal.
The private format can also make the price more reasonable for two people booking together, though the supplied details do not specify group size beyond calling it a private group. Check the booking option carefully so you know whether you are selecting a lesson, a full makeup service, or another format.
What to Do Before You Arrive

Keep your preparation simple. Complete only your basic skincare before arriving, and avoid putting on a full makeup look. Riha needs to see your face clearly and has more room to work when she is not spending much of the appointment removing existing products.
Bring a short mental list of your makeup concerns. You might want better eyeliner, a foundation shade that does not look too pale or too dark, or a routine that takes less effort in the morning.
It is also useful to think about the Korean products you hope to buy. The session can help you identify suitable cosmetics, but you will get clearer advice if you explain what you already use and what you dislike.
Arrive early enough to find the building, locate the CU entrance, take the elevator, and walk down the hallway. Since a late arrival ends the appointment, punctuality is not a minor detail here.
The Best Fit for This Experience

I would point this session toward:
- Beginners who do not know which cosmetics or brushes to choose
- People who struggle with eyeliner or eye makeup
- Visitors who want a natural Korean daily look
- Shoppers planning to buy Korean cosmetics during their trip
- Anyone who wants product names and application steps in writing
- People preparing for a photoshoot who prefer a polished daily-style look
I would be more cautious if you already have strong makeup skills. The lesson is aimed at beginners, and its focus is practical correction rather than advanced artistry.
I would also choose another service if you need party makeup, Western-style makeup, false eyelashes, or a very dramatic finish. Those are outside the stated service.
Language, Timing, and Cancellation

Riha Kim teaches in English and Korean, which makes the session suitable for English-speaking visitors who want direct explanations about products and technique.
The appointment lasts from 40 minutes to one hour, depending on the available service and schedule. Starting times must be checked when you book.
You can cancel up to 24 hours before the appointment for a full refund. A reserve-now, pay-later option is also available, which may help if your Korea schedule is still changing. Even with that flexibility, do not book a time you cannot reach reliably because late arrival ends the session.
Should You Book Riha Kim’s Makeup Session?
Book it if you want more than a temporary makeover. The strongest reason to go is the combination of face-specific advice and a written Korean cosmetics guide you can use afterward. Riha’s patient approach is particularly suited to beginners, and the private format gives you room to ask about your own features.
Skip it if your goal is heavy event makeup or if you already know exactly how to apply your cosmetics. At $86, the appointment earns its price through instruction and personalized product help, not through spectacle.
For the right person, this is a useful Seoul-area beauty stop: short, focused, practical, and easy to carry home in the form of a better routine and a clear shopping list.
FAQ
Where does the Korean makeup session take place?
It takes place at RihaKim makeup on the first floor of the Ssangyong Namsan Platinum Building in Gyeonggi Province.
How do I find the studio inside the building?
Enter through the entrance next to the CU convenience store in Ssangyong Namsan Platinum. Take the elevator to the first floor and walk to the end of the hallway. The studio is the last office.
How long does the activity last?
The session lasts between 40 minutes and one hour. Available starting times are shown when you check the schedule.
What languages are available?
The instructor provides the session in English and Korean.
Is this a private activity?
Yes. The activity is offered as a private group experience.
Should I arrive wearing makeup?
You should arrive with only basic skincare completed. Arriving with makeup may limit the services that can be provided.
Does the service include party makeup or false eyelashes?
No. The service provides daily styled Korean makeup and does not include party makeup, Western-style makeup, or false eyelashes.
What do I receive after the session?
You receive a PDF file with information provided during the session, including cosmetic and tool information. For the full makeup and cosmetic recommendations service, the cosmetics and tools used are also listed by email.
Can I cancel for a refund?
You can cancel up to 24 hours in advance for a full refund. A reserve-now, pay-later option is also available.
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